About Film on Forth
Film on Forth, a collaboration between Visit Falkirk and Visit West Lothian, will create a suite of digital itineraries, maps and videos highlighting the full range of filming locations across the area. The project aims to bring more visitors to Falkirk and West Lothian where they will stay longer and spend more, representing a major benefit to the local economy.
The national tourism organisation is supporting the initiative with a £15,000 VisitScotland Growth Fund award. This award provides support to national, regional and sectoral tourism groups across Scotland to help them deliver partnership marketing campaigns.
Fiona Hyslop, Cabinet Secretary for Culture, Tourism and External Affairs, met with partners from VisitScotland, Visit Falkirk and Visit West Lothian on Thursday 6 February as the Growth Fund award and campaign activity was announced. This took place at Midhope Castle, which doubles as Lallybroch Castle in the popular TV series Outlander, and Lord Hopetoun was also present to meet partners and learn more about the campaign.
Screen tourism is huge in Scotland, with almost one in five visitors saying they were inspired to travel here after seeing the country’s stunning landscapes and heritage on the screen. Both Falkirk and West Lothian have an increasing number of sites that have been used by production companies for major TV series and films including World War Z, Outlaw King, Trainspotting 2 and Outlander.
While attractions such as Linlithgow Palace and Blackness Castle have already seen huge rises in visitor numbers as a result of the ‘Outlander Effect’ the campaign aims to direct visitors from across the UK to more of the locations in the area as well as other nearby visitor experiences. It is hoped this will lead to visitors spending more time and money in the area, ensuring more businesses enjoy the benefits of Screen Tourism.
The area is also home to Scotland’s oldest cinema, the Hippodrome in Bo’ness. The campaign plans to work with local independent cinemas like the Hippodrome to promote the itineraries, maps and videos.